Atlas of One

· Guolian Minsheng Securities · Company & industry fundamentals

Zhejiang Zhengte (001238.SZ): In-Depth Report — Innovation-Driven, Poised for Breakthrough

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Key Views

Post-pandemic, Western retailers such as Walmart increasingly use third-party e-commerce to identify bestsellers before rolling them out in stores, while US physical retail still held an 83.6% share in 2025. The factory-produced star pergola, priced at USD1,000–2,500, offers standardized installation and low maintenance versus labor-intensive traditional pergolas. Supply chain synergy across Linhai, Shunde and Indonesia bases plus digital manufacturing lifted 2026Q1 gross margin to 25.9%. Entry into Costco, Walmart and Sam's Club is established; camping trailers and outdoor furniture may unlock a second growth curve.

Outlook

Guolian Minsheng Securities forecasts 2026–2028 revenue of RMB2.13/2.61/3.10bn and net profit attributable to shareholders of RMB94m/159m/221m, or EPS of RMB0.60/1.02/1.43, implying PE of 42/25/18x. Expansion into German-speaking Europe, Eastern Europe and Australia is planned for 2026, with new capacity from Shunde, Indonesia and automated lines supporting multi-category volume growth.

Recommended Securities

Zhejiang Zhengte (001238.SZ): Initiated with a "Recommend" rating.

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